AGP Executive Report
Last update: an hour agoCar Rental for Spanish travelers: Lotte Rent-a-Car is teaming up with Hertz to let customers book overseas rentals in 63 cities across eight countries, including Barcelona, via the Lotte app with guidance on local branches and coverage details. Retail & consumer tech in Spain: ADFX says it’s pushing its global growth with a new Mobile App V4 for account management and notifications, and it’s boosting brand visibility through ads at LaLiga fixtures. Food & drink innovation: Zeronimo, an alcohol-free wine brand using SOLOS dealcoholization tech, won USA TODAY’s 2026 best non-alcoholic wine award—another sign of momentum for low- and no-alcohol categories. Local shopping events: Vendor applications are open for a Craft, Food and Wine Open-Air Market in Madrid (Sept. 12), aimed at drawing shoppers with regional makers and specialty foods. Outdoor dining push: A pub in Eston has been granted planning permission for a beer garden, with tables, chairs, parasols and wildlife-friendly landscaping.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.